Page Comparison

id

Integer

Ad ID (identifier)

title

String

Ad title

description

String

Ad description

action_description

String

Description of the action required to participate in the ad

icon

String

Icon image address

revenue

String

Publisher rate

revenue_type

String

Type of ad. Consider additional types in the future.

• cpi: App install

• cpe: App launch or post-launch action

• cpa: Action

• cpl: Facebook Like

• cpinsta: Instagram Follow

• cps: Shopping

• cpyoutube: YouTube Ad

• cpq: Quiz

• cpk: KakaoTalk channel subscription

• cpylike: YouTube Subscribe + Like

• cptiktok: TikTok Follow

• cpnstore : Naver SmartStore Like

• cpqlite : Quiz

• cpcquiz : Quiz with contents

i.e. "cpi"

package_name

String

Android package_name

url_scheme

String

iPhone URL scheme

platform

String

Supported platforms

• A: Android

• I: iPhone

• W: Both platforms

age_from

Integer

Used to target users from a specified age.

• When no age_from targeting:

  • null

age_to

Integer

Used to target users to a specified age.

• When no age_to targeting:

  • null

age_ranges

JSON

Used to target multiple ranges of age.

If using the age_ranges parameter, age_from and age_to values can be ignored.

• When there is age_ranges targeting:

  • [{"from":10, "to":20}, {"from":30, "to":40}]

• When no age_ranges targeting:

  • []

sex

String

Used to target sex.

• M: Male

• F: Female

When there is no sex targeting:

• null

relationship

String

Used to target marital status.

• S: Single

• M: Married

When there is no relationship targeting:

• null

carrier

String

Used to target mobile carrier.

• kt: KT

• skt: SKT

• lgt: LGT

When there is no carrier targeting:

• null

udid_required

Bool

• When udid value is required for Ad Participation Request and Conversion APIs

  • true

• When udid value is not required for Ad Participation Request and Conversion APIs

  • false

device_name

String

Used to target device models.

• Each device model is separated by a comma.

• ex) SHV-E250S,SHV-E275K,SM-G928L

  • SHV-E250S OR SHV-E275K OR SM-G928L device model is targeted.

target_app

String

Used to target users with specific Android apps

• Each app is separated by a comma.

• To not target specific apps, add a dash ( - ) in front of the package names.

• ex) Pl.idreams.skyforcehd,com.imangi.templerun2

  • Pl.idreams.skyforcehd OR com.imangi.templerun2 app is targeted

• ex) com.thinkreals.couponmoa,-com.supercell.clashofclans

  • Target users who installed the com.thinkreals.couponmoa app or don’t target users with the com.supercell.clashofclans app

region

String

Used to target regions.

• Each region is separated by a comma.

• Can target 도/시

• ex) 서울특별시 강남구,경상남도

  • 서울특별시 강남구 OR 경상남도 users are targeted.

creative

list

List of creatives

• Detailed fields can be found in the 'creative Fields' table.

unit_id

Integer

Publisher Unit ID

campaign_id

Integer

Ad ID

ifa

String

• Android: Advertising ID(GAID)

• iOS: Identifier for Advertiser(IDFA)

custom

String

Publisher app’s User ID

client_ip

String

IP address of the user who participated in the ad

ex) 123.123.123.123

udid

String

Android IMEI

android_id

String

Android ID

udid_sha1

String

SHA1-applied Android IMEI

android_id_sha1

String

SHA1-applied Android ID

sub_publisher_id

String

Sub-publisher’s unit ID

sub_publisher_user_id

String

Sub-publisher app’s user Id

device_name

String

Device model name

carrier

String

Mobile carrier

google_account_sha1

String

SHA1-applied Google account on the Android device

• Only the first account is transmitted for multiple accounts

• Can be retrieved by using the getAccountsByType("com.google") function.

  • Refer to 3) “How to Retrieve Google Accounts”

custom2

String

Custom value specified by the publisher

• value transmitted to the publisher by Buzzvil when making a postback request

• Max length is 255

• custom2~4 can be transmitted

custom3

String

Custom value specified by the publisher

• value transmitted to the publisher by Buzzvil when making a postback request

• Max length is 255

• custom2~4 can be transmitted

custom4

String

Custom value specified by the publisher

• value transmitted to the publisher by Buzzvil when making a postback request

• Max length is 255

• custom2~4 can be transmitted